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Sierra Club, Bleach and Sustainability?



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By now, many are aware the Sierra Club has partnered with Clorox for its new product line, Green Works.  This has been controversial, of course. When you take a environmental group and partner them with a company who makes bleach, you have to wonder who’s going green or turning white? I have my opinion and it indeed surrounds going green but for the sake of money.  Personally, I feel the Sierra Club has some iffy practices all around and you can read my post on the club using mobile billboards for advertisement, if you’d like. I don’t feel that any club is perfect or can’t make mistakes because after all, humans run it but there does have to be a foundation of ethics and some members of the club believe the same, sparking a feud.

After doing some reading I was alarmed to see that the Sierra Club actually defends bleach and Clorox making the product. Saying, when I pour bleach down the drain it turns to salt and water. They claim for it to be a “safe” disinfectant.  Bleach is a pesticide, plain and simple.  A pesticide that the Sierra Club is endorsing and defending! I find the ethics behind this and the club somewhat twisted. The Associated Press has an article on the safety of chlorine bleach and their article supports the same premises, of bleach being safe for the environment. The Good Human, made a post on bleach and advertising and points out the dangers of the product when it comes to our children and that there are alternatives.  This seems to have been excluded in the information evaluated by the Sierra Club.

I believe the Sierra Club has forgotten that we aren’t just thinking of the environment outside but inside our homes as well. The toxic fumes, the sippy cups that taste like bleach, the toys that have residual bleach on them when cleaned with the product. Asthma is triggered by the fume given off by bleach. Bleach and it’s toxicity hasn’t been tested safe around our children and with 9 out of 10 poison exposures happening at home with bleach being one of the top 10 hazardous chemicals to expose our children too!  It’s the number one swallowed chemical to cause poising.  Why would a family endorse a company making the product? Bleach is just not a healthy environmental product and the Sierra Club has said it is.  They may be endorsing Green Works by Clorox but they’re also endorsing and defending bleach. They even link to a Clorox description of bleach being a “clean” scent and sustainable. Funny how the club can spend decades fighting with the company and now defends them? Hmmm? This is called money motivation and questionable ethics, the Sierra Club is making an “undisclosed” amount of green off the deal.

When reading about why they made the deal they make themselves out to be a hero. To help the poor common folk afford natural cleaners. Vinegar and baking soda isn’t available in a grocery store, right?  To help support big companies going green when really the big companies are riding a green marketing wave.  The excuse that the green products aren’t found in the average store is simply not true.  I found green products in a variety of brands at two local grocery stores and Wal-Mart. The people who decide to buy green are going to do so because they want to, not because Clorox and the Sierra Club made it possible.  The club actually states that it is using the “power of their name” to help bring safe products to our homes. Why then did they not partner with a smaller green cleaning product, say Seventh Generation, for example.  Again, they make themselves out to be super heroes but in reality they are defending a poor decision that doesn’t do much for the environment, even if they believe it does. So what’s your point of view?


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  • Love the graphics on your header! Was reading about your opinion on the Sierra Club and their work with Clorox. I found out about Clorox's Green Works products when I interviewed with Burts Bees! They told me that Green Works products are as good as they get in terms of "Green" standards. Coming from Burts Bees, I went ahead and bought them.

    I know your article was about Clorox, but I thought you might be interested in my little note anyway.

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  • In response to the article from the Traverse City Record Eagle,

    I think it is very odd that suddenly bleach is okay and the Sierra Club can say that Clorox Bleach is because of it's main ingredient. When a partnership with much money is involved, suddenly the Sierra Club can come up with good reasons for it's actions. Funny how that works.

    What unerves me even more is the idea that the Sierra Club believes they are providing the people a chance to clean green by their action. How about promoting vinegar or baking soda? What about supporting a "green" company not just a "green" product? Why? It has to do with the green called money and now the club is defending their actions and trying to explain themselves. It's too bad. The members in T.C. have ethics and thats why they quit. Good for them.

    Green & Clean Mom

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  • Ben Goldstein
    On behalf of Green Works we would like to share the following letter to the editor that ran in today’s Traverse City Record-Eagle:

    http://www.record-eagle.com/opinion/local_story_213095131.html
  • What would John Muir say? Or do? This action by Sierra Club makes them less credible. This situation worries me personally. I have always been a supporter of Sierra Club and wonder now if they have sold their soul to the devil. I am sure they will address the backlash from their supporters.

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  • Great post!
    I did not know any of the information you wrote about, except to say that I just distrusted "green works" from the beginning. Clorox has spent decades polluting the home and environment, and suddenly they decide to produce a "green" product because it's the right thing to do? Sounds like green washing if I ever heard such a thing!
    They will never see my money, I'd rather search high and low for a truly neutral product from a company that actually gives a rats a**. Oh wait, they have big marketing budgets? I'm sure they'll be able to convince us of their "commitment" eventually.
    Whew, I guess I'm in one of *those* moods today. Thanks!
  • I've used Green Works and I liked it. But as time goes on, I've questioned the "green wave" and the way companies throw around "green" and "all-natural" just to make money and I've not bought it again. Live and learn. It's a journey.

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  • You make a VERY good point. I think too often people only consider one aspect of something (in this instance: the environment). In reality, we need to think about more than just one aspect of anything. I don't want to use bleach because it's toxic to my child! I do not want to have that sitting in my house. Anywhere. I'm glad it is okay for the environment, but that doesn't change my opinion on the matter. Nor yours :)

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  • This is a great post, I hope that people read this. I'm am surprised how many people love bleach and defend this dangerous product. Are white socks really more important than our health?

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